Branding is_
knowing what connects with your target audience, authentically speaking to who they are, and genuinely gaining their trust and loyalty. Which is why our visual branding process is designed to not only create a beautiful visual identity, but also help you clarify your brand vision and strengthen your brand’s foundation, for a more holistic, heart-centered approach to branding.
A little about our process_
Let’s dig into your brand foundation! First, we’ll ask you to collect visual inspiration and complete our Branding Workbook, to ensure we’re creating from a place of strategy, meaning, and alignment. Then we’ll meet to kick-off our project and talk about this (fun!) client homework, your big picture goals, what you envision for your new visual brand, and our overall visual direction
From there, we’ll start designing and send you initial logo concepts. After a route is chosen, we’ll refine and then continue to develop your visual styling with additional marks, design elements, patterns and textures. Collaboration is key! The best final products will come when we work as a team.
After finalizing your visual brand, we bring things to fruition. Depending on your selected package, this may involve designing accompanying collateral pieces and launching a website. The goal is depth and consistency — your brand deserves attention to detail to ensure it’s beautifully and thoroughly represented.
Services offered_
Building a world-class brand doesn’t happen by chance. It’s a purposeful endeavor that is rooted in disciplined, strategic thinking and imaginative creativity. What evolves is a brand strategy, story or experience that’s simple, fresh and an asset that drives your business ahead.
- Design Thinking
- Business Design
- Research
We help take brands to the outside world and build the same recognition within the workforce making each participating entity within, an evangelist for the brand. We also devise the brand name that is the connection to this experience with names that can give the competition a run for their money.
- Outdoors
- Digital Marketing
- Social Media Marketing
Pictures speak a thousand words and first impression matter - our designs resonate this fact, with appealing copy well-balance and synergies with visuals. Our designs highlight and expand the core tenets of your brand.
- Photography
- Visual Design
- Short videos
Digital media enables an intimate interaction between your brand and your customers. In our practice, we extend your brand into a unique digital experience, through website designs that engage users and are browser compatible.
- Website Design & Development
- Web System
- Applications
Even critical information misses its target customers if they can’t locate it. We structure the websites we design in such a way that makes accessibility quick, easy and intuitive within the site architecture or through digital experience.
- SEO
- Online Advertising
- SEM
The digital experience is the international location where a brand delivers on its promise. Great experiences build brand recognition, inspire brand loyalty and ultimately, drive business. We take advantage of people’s behaviors and apply them practically when designing interfaces that are simple, intuitive, efficient and gratifying.
- Behavioural change & Design
- Research & Marketing